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Watches of Switzerland Group Enhances Online Experience with Tangiblee's Augmented Reality Technologies

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PRESS RELEASE FROM TANGIBLEE

January 11, 2023

Contact Information:

Kenzie Wilson

[email protected]

+3174378760

CHICAGO

Tangiblee collaborates with the Watches of Switzerland Group, a premier luxury watch retl company in the UK, to offer exclusive online shopping experiences through its innovative technologies. This partnership includes services like Compare To and Virtual Try-On VTO, which utilize augmented reality technology. The launch began with an initial trial using one of the group's brands, Goldsmiths. After a 5-month AB testing phase that significantly boosted Conversion Rate and Revenue Per Visitor, this initiative resulted in an impressive Return on Investment.

By teaming up with Tangiblee, we are able to provide our customers with an unparalleled online shopping experience, sd Ian Warwick, Ecommerce Director of the Watches of Switzerland Group. We appreciate their expertise and dedication in enhancing our digital presence.

Tangiblee has been a valued partner since day one, delivering innovative solutions that have improved our customer's engagement on our platforms, shared Ryan McLaughlin, Tangiblee's Account Director. Together with the Watches of Switzerland Group, we are excited about our continuous journey to elevate online shopping experiences.

In response to their successful partnership, the Watches of Switzerland Group expanded its collaboration with Tangiblee beyond Goldsmiths. This new engagement includes launching Tangiblee across other retl brand sites in the UK and USA Watches of Switzerland Mappin Webb and Watches of Switzerland Mayors.

The Watches of Switzerland Group chose to work with Tangiblee due to their expertise in delivering highly interactive e-commerce technologies, scalability considerations for its vast product catalog, and rapid implementation capabilities without requiring additional image uploads. As a result, customers shopping at Goldsmiths now benefit from advanced features like On-Model Imagery, VTO, and Compare To when browsing watches and jewelry.

Here's an overview of the Watches of Switzerland Group:

The Watches of Switzerland Group is the UK’s leading luxury watch retler with presences in the United Kingdom UK, United States US and Europe. They operate five prestigious brands: Watches of Switzerland UK and US, Mappin Webb UK, Goldsmiths UK, Mayors US and Betteridge US, offering complementary jewelry assortments.

As of October 30th, 2022, the group runs 188 showrooms across these regions including 74 dedicated mono-brand boutiques in partnership with renowned brands like Rolex, OMEGA, TAG Heuer, Breitling, TUDOR, Audemars Piguet, Grand Seiko, BVLGARI and FOPE. They also mntn a strong presence at Heathrow rport terminals 2, 3, 4 5 as well as seven retl websites.

The Watches of Switzerland Group is the largest UK retler for Rolex, OMEGA, Cartier, TAG Heuer, and Breitling timepieces.

Tangiblee Overview:

Tangiblee offers an enterprise-ready immersive shopping platform powered by augmented reality technology. This allows leading brands to launch highly interactive online experiences in a matter of days instead of months or years. As part of the Techstars 2014 cohort, Tangiblee has been transforming eCommerce for top retlers like Fossil, Samsonite, Living Spaces, MCM Worldwide, Tacori, and others.

Tangiblee's suite of interactive e-commerce solutions - including Virtual Try-On VTO, Contextual Shopping, Lifestyle Imagery, and more - significantly enhance the performance metrics for retlers by increasing conversions and average order value while reducing returns.

To learn more about how Tangiblee is transforming the online shopping experience or to explore other publications, visit our website at www.industrydive.com.

Industry Dive and its affiliated publications are part of Informa PLC. Informa provides businesses and professionals across many industries with essential information, insight, and tools for decision making through conferences, advisory services, and market research.

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